Brand Messaging & Copywriting tips
to be visible, valued & trusted...

Kirsten Back

Scarcity and FOMO let people make decisions out of fear. Taking the pressure off makes for happier and more motivated clients.

Kirsten Back

Great content leaves an impact. There are a few signs that tell you that you're getting value for time...

Kirsten Back

Choosing passion over willpower to create a sustainable and enjoyable writing habit

Kirsten Back

Creating relationships that matter is not easy. But it is easier if you use the 3 keys I'm sharing in this article.

Kirsten Back

Deep connection requires physical presence - or doesn't it? Some thoughts on how to deeply connect through content...

Kirsten Back

Gift your clients with clarity through your frameworks - for focus that allows them to create more and better outputs in their lives

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Writing story-based testimonials that make your prospects want to work with you!