Brand messaging, content, and copywriting solutions for coaches, consultants, and small business owners
You have written posts, blogs, and newsletters, created lead magnets, and even your website copy...
But nobody told you how hard it is to be visible, valued, and trusted amongst so many other amazing businesses.
Creating the messages that inspire and connect with your ideal clients can be so overwhelming - and it can stop you from achieving the goals that you've set yourself.
Goals that your clients need and you desire and deserve!
Maybe you're unsure what your clients want and need to hear...
Maybe you're unclear about who you are as a brand & how to talk as a brand...
Maybe you don't know what makes you different and gets you noticed...
Maybe you get stuck with translating your thoughts into concise messages...
And maybe all of this and more gets you stuck...
You are definitely not alone with this. And I am here to help you...
In fact, The Word Distiller exists to help you find the clarity and messages that make your business visible, valued, and trusted without the long-term frustration of figuring it all out by yourself!
Don't you believe that your solutions are too valuable to be overlooked?
Don't you think that now's the time to stop struggling on your own and team up with someone who has a proven framework to ignite your marketing with clarity and messages that make your perfect clients say - "She's the one for me!"?
1:1 Coaching - finding (business, purpose, and messaging) clarity & master your authentic voice to grow your business
"Done with & for you" copywriting to create magnetic and authentic copy that sells
What if you could tell business stories that fascinate and SELL?
Click below if you want to find out how to use the power of storytelling!
I believe that purpose and action grow from clarity, a need to contribute, and intention
(+ the ability to translate these into words that connect and compel to take action).
The Word Distiller is a team of Kirsten (Copywriter & Brand Messaging Strategist) and Jamie (Canine Clarity Assistant) who strive to empower purposeful entrepreneurs to communicate with more impact and clarity so that they and their clients can imagine and build better futures.
While I have the privilege to work with amazing clients, he ensures that I have enough time to reflect and find inspiration (on the beach or in the forest)...
It’s hard to overstate the difference Kirsten has made on my business.
When I first contacted her, I couldn’t work out why my copy wasn’t converting. I knew the sorts of things I “should” have on my website but I was overwhelmed with trying to work out how to do it all and so I thought I would just get someone to do it for me.
From the first time we spoke on the phone, I knew we were on the same page and rather than being overwhelmed, I felt excited about getting started.
Kirsten’s approach was so thorough and enlightened. She was able to so clearly identify the fundamentals that I had been missing – my brand, my voice, my why! Going forward I am so much clearer about the writing process and instead of feeling overwhelmed, I feel empowered. I would HIGHLY recommend!
We feel very fortunate to have had the opportunity to work with Kirsten. She worked collaboratively to really understand our business and the people working within it. We initially worked with Kirsten because we felt that our copy didn’t convey who we are as people or the value we add to clients.
We had new services to offer clients, but we didn’t know how to engage with our audience. Our copy wasn’t engaging and didn’t adequately introduce potential clients to who we are, what to expect when working with us and how we can help them, but we didn’t know how to solve the problem.
After working with Kirsten we now feel that the language we use on our website and marketing does a far better job of engaging with our target audience and articulating our value. Overall working with Kirsten was a really positive experience. Not only do we feel that we’ve got far better copy, we came out of the process with a better understanding of the brand’s personality and our individual strengths.
This knowledge has helped improve our overall communication and engagement with our potential clients and ultimately enabled us to help more people with our services.
General Manager at QUARTZ WEALTH
Before working with Kirsten I wrote a lot of posts, a podcast, and tried to write a blog years ago. I had some training in copy and content creation, but I felt like I wasn’t getting traction. I would write a lot of posts and podcast episode and I wasn’t getting the engagement that I wanted.
I often felt frustrated. I had good things to say but wasn’t able to really bring it across to my audience in an impactful way. I also knew I needed to share more stories - about me and my clients - but I had no idea how to do that well. After working with Kirsten I feel way more confident in both my writing and who my audience is! We spent a lot of time working on my audience, what they needed and who they are. It was really helpful because now when I write, I know exactly what problems I’m solving and for whom.
When I write my podcast, it has a better flow, more stories, and it’s starting to get more listeners. When I write my content, I know exactly who I’m talking to and it feels so much easier! I signed up to work with Kirsten to learn how to write better posts and I got so much more. I got more clarity on my ideal client, discovered my brand voice, and I learned more about myself and how my strengths serve my clients. Thank you Kirsten for all you do to help me become a better leader, writer, and entrepreneur!!
CEO & Founder at THE ALINGMENT TRIBE
OMG words cannot express gratitude to Kirsten. I must say I do enjoy writing but it's not the same when you need to create amazing copy that speaks to people. My biggest challenge was to summarise my message and words so that it's clear and catchy. I also wanted to make sure that all my copy is aligned with my style and values.
Kirsten took the time to understand me, my business, and my ideas and put them into life. My biggest fear was that it would not be authentic to me but Kirsten took all notes, and my comments, and my numerous revisions and just made my project alive. My Purposeful Travel concept is so important to me and I am so happy and grateful for Kirsten's help as it's going to make an impact and difference to so many people.
I must say I did a copywriting course and while it was awesome I still felt that I need this helping hand to walk me through the project and boost my confidence as well. I would not hesitate to recommend Kirsten to anyone who needs assistance with copywriting and I am sure we will cooperate on a number of occasions. In addition, to Kirsten's professionalism, I felt like her values, attitude, and ability to really dig deep is just a so important as well and that what makes a difference. Thank you again. Marina
Founder, Director at AUSTRALIAN TRAVEL CLUB
Everyone gets stuck – at some point – with some seemingly insurmountable problem. The truth is, that some are moving faster than you, some are moving at the same pace while others are moving slower or even give up and say goodbye to their dreams and ambitions.
Feeling stuck is more common than you might think. And the difference lies in how you are dealing with it. What actions you take to get yourself out of that situation.
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NZ Property Lawyer