Brand Messaging & Copywriting tips
to be visible, valued & trusted...

Kirsten Back

A guide to creating habits that allow you to consistently add value that helps you and your clients to grow

Kirsten Back

Choosing passion over willpower to create a sustainable and enjoyable writing habit

Kirsten Back

The "Zeitgeist" has shifted today's messaging. Read on to find out how to align with the current messaging shift...

Kirsten Back

People say that your audience has the attention span of a goldfish. That's not true but it's important to understand what distracts us...

Kirsten Back

Gift your clients with clarity through your frameworks - for focus that allows them to create more and better outputs in their lives

Kirsten Back

How to discover messages that create internal urgency

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Writing story-based testimonials that make your prospects want to work with you!