Brand Messaging & Copywriting tips
to be visible, valued & trusted...
Kirsten Back
Scarcity and FOMO let people make decisions out of fear. Taking the pressure off makes for happier and more motivated clients.
Kirsten Back
A guide to creating habits that allow you to consistently add value that helps you and your clients to grow
Kirsten Back
Long-term, mid-term & “in-the-moment” fixes that really work when you hit a writing road block
Kirsten Back
Thoughts on influence, persuasion, relationships etc. to make us more aware of the responsibilities and possibilities that come with ...
Kirsten Back
Great content leaves an impact. There are a few signs that tell you that you're getting value for time...
Kirsten Back
Content creation needs a strategy and content pillars are perfect for staying consistent and relevant.