Brand Messaging & Copywriting tips
to be visible, heard & loved...

Kirsten Back

Deep connection requires physical presence - or doesn't it? Some thoughts on how to deeply connect through content...

Kirsten Back

People say that your audience has the attention span of a goldfish. That's not true but it's important to understand what distracts us...

Kirsten Back

Everyone tells you that you need to know your clients' dreams. But in how much detail and what then...

Kirsten Back

to drive your messaging and invite connection

Kirsten Back

A technique to develop uncanny skills to discover true desires

Kirsten Back

How to create a client avatar vision board that captures the essence of your perfect client

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Writing story-based testimonials that make your prospects want to work with you!