How do you know that I can help you to find the words that your clients need to hear most?
That's a tough question - and I'm happy that you're asking!
The right words can be hard to find and sometimes it feels that they don't want to be found.
I've been on an (almost) life-long word quest...
... and when other kids were queuing for ice creams - I was waiting for the library bus to open its doors so that I could feast on words and let their power take me on a journey (that lasted much longer than ice cream).
Oh, and "I" - that's me, Kirsten, an over-qualified word-nerd who once believed other people saying that I can't earn a living with writing.
Silly really, considering that I had a Masters in Russian & English literature & linguistics and a teaching degree.
But to cut a story of many years short - I chose a corporate career over becoming a penniless writer and eventually fell in love with all things "business" (I even did an MBA while I was at it).
That gave me the opportunity to work with large global organisations, small and medium-sized vendors, consultants, and people with different backgrounds, cultures, and nationalities (and achieving some amazing results).
And I noticed that results were always due to deep understanding, clarity, relationships, and trust.
Years later, when my family and I moved half around the world to New Zealand, I finally dared to become a copywriter - "proper" qualifications and all...
In 2015, I founded "The Word Distiller" and started writing content and copy for small and medium businesses, entrepreneurs, consultants and coaches in all sorts of industries.
Industries do not matter too much, but what really matters for writing converting copy and content is understanding your foundations and what drives your business. Yourself, your story, purpose, goals, strategy, clients, offer, and your brand.
And if you communicate that with clarity and purpose, then you can leave an impact.
Build a brand that stands out and gets noticed
Connect with your ideal clients
Build meaningful relationships
That's a lot of responsibility and power that lies within a few words
And it is my goal to help you find those words that create business success for you.
In fact, I'm truly excited to make that happen.