Brand Messaging & Copywriting tips
to be visible, valued & trusted...

Kirsten Back

Scarcity and FOMO let people make decisions out of fear. Taking the pressure off makes for happier and more motivated clients.

Kirsten Back

What exactly do I need to understand about my perfect clients and how do I put it into context to allow me to connect with more ease?

Kirsten Back

Creating relationships that matter is not easy. But it is easier if you use the 3 keys I'm sharing in this article.

Kirsten Back

Deep connection requires physical presence - or doesn't it? Some thoughts on how to deeply connect through content...

Kirsten Back

Everyone tells you that you need to know your clients' dreams. But in how much detail and what then...

Free workbook download:
Writing story-based testimonials that make your prospects want to work with you!